A $330 Win: Breaking Down the Budweiser Trade
By Cash Flow University ยท ยท 4 min read
Discover how a simple trade with Budweiser led to a $330 profit, and learn the strategies behind this successful option trade.
This trade came straight from a CFU alert. I spotted the setup, shared it with members, and we rode it for a 37.5% return in just three weeks. Let me break down exactly how I read the chart and why this trade worked.
Watch the 2-minute breakdown
The Setup: Reading Budweiser's Chart
Before I enter any trade, I need to understand where price has been and where it's likely to go. That starts with identifying support and resistance levels.
๐ What is Support & Resistance?
Support is a price floor where buyers consistently step in to buy. It's where demand outweighs supply. Resistance is a price ceiling where sellers emerge to take profits. The more times price bounces off a level, the stronger that level becomes.
For Budweiser (BUD), I identified two critical levels:
$65 Support Zone: BUD had bounced off this level multiple times in the preceding months. Each time price approached $65, buyers showed up. This wasn't random. Institutional money was accumulating shares at this level, creating a reliable floor.
$72 Resistance Target: Looking left on the chart, I could see $72 had acted as a ceiling before. Sellers had taken profits there in the past, and I expected the same behavior again. This gave me a clear profit target.
Break of Structure: The Entry Signal
Knowing support and resistance isn't enough. I needed confirmation that buyers were actually in control. That's where Break of Structure (BOS) comes in.
โก What is Break of Structure (BOS)?
A Break of Structure occurs when price breaks a previous swing high (bullish BOS) or swing low (bearish BOS). It signals a potential shift in trend direction. A bullish BOS means buyers have overcome prior selling pressure, confirming upward momentum.
Here's what I saw on BUD's chart:
- Price had been making lower highs (bearish structure)
- Then it bounced hard off the $65 support
- On the move up, it broke above a previous swing high
- That break confirmed: buyers are now in control
This BOS was my green light. Without it, I would have waited. The combination of strong support and a confirmed BOS gave me high conviction for a bullish move toward $72.
Why I Chose a Call Option
With a clear setup, I needed to choose my weapon. I went with a call option because it gave me leveraged exposure to the upside while defining my maximum risk.
Some traders would buy 100 shares of BUD at $65, risking $6,500. If the stock drops 10%, that's a $650 loss with no clear floor. With my call option, I knew exactly what I could lose: the premium paid.
๐ About Long-Dated Options (LEAPS)
LEAPS (Long-Term Equity Anticipation Securities) are options with expiration dates 1+ year out. They give your thesis time to play out with reduced theta decay pressure. While this BUD trade used a shorter expiration, the principle of giving yourself adequate time applies to all options strategies. Learn more about LEAPS strategies โ
The Trade Execution
On January 13th, I entered the trade:
| Contract | BUD January 27th $65 Call |
| Entry Date | January 13th |
| Premium Paid | $8.80 per contract ($880 total) |
| Maximum Risk | $880 (premium paid) |
| Target | $72 resistance level |
Why the $65 strike? Because price was sitting right at support. This gave me an at-the-money (ATM) option with good delta, meaning the option would move significantly as the stock price increased.
The January 27th expiration gave me two weeks for the trade to work. Not a ton of time, but enough for a move to resistance if the thesis was right.
The Exit: Hitting the Target
Over the next three weeks, BUD did exactly what the chart suggested. Price rallied from support, respected the bullish structure, and moved toward resistance.
When BUD approached $72, I didn't get greedy. Remember, that's where sellers emerged before. Hoping for more when price hits a known resistance level is how winners turn into losers.
Key Takeaways
This trade worked because I followed a systematic approach:
- Identified key levels โ $65 support and $72 resistance gave me entry and exit targets before placing the trade
- Waited for confirmation โ The Break of Structure confirmed buyers were in control, not just hoping for a bounce
- Defined my risk โ $880 was the maximum I could lose, no surprises
- Took profits at resistance โ No greed, just executing the plan
This isn't luck. It's reading the chart, understanding market structure, and executing with discipline.
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